HotSchedules | #1 Paid Business App On The IOS App Store

Vision

Guide and support customers through the ACA's effects on their businesses, providing education and unparalleled assistance during this transitional phase.

‍

User(s)

• Restaurant Managers
• Hotel Managers

‍

Problem(s)

• Mid-size restaurant owners with more than 50 full-time equivalent employees are often unaware of how the ACA might affect overhead costs due to health insurance obligations.
• Approximately 30% of all support calls are related to ACA inquiries, indicating a widespread lack of understanding.
• An audit of 40 random HotSchedules clients revealed that 26 could avoid ACA implications with strategic scheduling adjustments. However, these clients lacked the necessary education around the ACA to make such decisions, potentially costing them thousands in unnecessary expenses.

‍

Strategy

Launch a dashboard that displays employees at risk of becoming “full-time equivalent” under ACA, along with smart recommendations for financial improvements, allowing for more strategic scheduling decisions.

‍

Experiment

Description:

Tested a new ACA dashboard with select clients, gathering feedback through surveys to refine pricing, value assessment, and UI/UX before public release.

Hypothesis:

If we implement an intuitive dashboard for managing employee schedules concerning ACA compliance, then we will achieve a 50% reduction in ACA-related support calls, as this will enable managers to make more informed decisions more efficiently.

Results:

Observed a 30% reduction in calls among pilot users, a promising indicator for further development and a broader rollout.

‍

Final Thoughts

HotSchedules’ five-year reign as the iOS App Store's #1 paid business app stems from our customer-focused product development. We rely on scientific methods over gut feelings, enabling us to decide on continuous refinement or complete pivots based on solid data.